Unique natural landscapes make the Niagara Region an important centre for agriculture and tourism in Canada.
The most important agricultural enterprise in Niagara is viticulture or winemaking. The Niagara Wine Route, which connects visitors to dozens of wineries, is a growing tourism draw while the internationally renowned Niagara Falls is one of Canada's major tourist attractions. Along with the Shaw Festival, held annually in Niagara-on-the-Lake, and the Welland Canal.
The Regional Municipality of Niagara receives up to 12 million visitors each year.